A Slam Dunk for Diversity in Tech
Seriously, so proud of our team. We knocked it out of the park. We crossed the finish line like champs. These are all very different sports.
We really did it though. To quote our leader, Natalie Cofield, "We went from an idea to a fully executed and branded program in less than a month."
Urban Creatives Rapid Accelerator and Pitch Competition was created as a joint initiative between Urban Co-Lab and EBONY magazine as a means of promoting diversity in tech during SXSW 2017 in Austin, Texas. EBONY provided the $10,000 prize money and Urban Co-Lab (for whom I do graphic design) orchestrated the entire event.
I had to come up with the name, the website, the ads, all of the graphics and help review submissions. In the end, I got to see a major national publication repost my work and have it Snapchatted, Instagrammed and Facebooked all over the country. Even better, I got to see a very deserving startup win an outstanding $10,000 prize for all their hard work.
I could not be more proud of how the event turned out. It was tough but, we got it done.
For more information, check out these articles on EBONY and visit UrbanCreatives.co